January 9th, 2012 • Written by david grubman.
Easter Jeep Safari 2012 – Mailings Went out today
Yo Yo Yo … If you are planning to make Easter Jeep Safari 2012 the good news is that the participant newspapers went out this afternoon!!! If you are on the list you should get the materials in the next week or so. Red Rock 4-wheelers announced today that the newspapers (registration packets) were mailed today.
Dates for this years Safari is March 31 – April 8
Their facebook page: https://www.facebook.com/groups/rr4wmoab/
Their website: http://www.rr4w.com/pageview.aspx?id=16382
We made our hotel reservations today. Can’t wait. If anyone wants to caravan from San Jose, give us a shout.
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December 25th, 2011 • Written by david grubman.
How Crazy is an 800 hp production Jeep
Hennessey has announced limited production of an 805 hp Jeep Grand Cherokee SRT8 for 2013. Not sure that’s the crazy part. I think the crazy part is the $235,000 expected price tag. So for the $235,000 price tag you get a beefy ass 7.0 liter engine hooked up with twin turbo chargers, lowers the suspension, 20 inch wheels, some carbon finber body work and upgrades the brakes. The resulting performance is 0-60 in 3.1 seconds. That is fast as hell for a Jeep.
They are hoping to produce a couple of dozen for 2013.
Details on their webiste
Tags: fast jeep, fastjeep, jeep grand cherokee, twin turbo
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December 24th, 2011 • Written by david grubman.
Jeep Beach 2012 Dates announced
Details are somewhat incomplete right now but the organizers of Jeep Beach has announced their dates for the 2012 event. It will be help April 25-29 2012 in Daytona Beach Florida.
Mid Florida Jeep club is the proud host of the largest Jeep only event in the southeast. Its five days of Jeep fun for novice and hardcore wheelers alike. Past year they had 750 jeeps, 50 vendors showed up and they raffled off over $40K work of prizes (including some stuff from California Jeep Authority). 2012 is on its way to be even bigger and better.
To keep up on the action as they announce more details follow them on facebook or on their web site.
Facebook page:
https://www.facebook.com/#!/pages/Jeep-Beach/199715702396
Club web site:
http://www.midfloridajeepclub.com
Event web site:
http://www.jeepbeach.com
Tags: beach wheeling, daytona, florida, jeep beach, mid florida Jeep club
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December 4th, 2011 • Written by david grubman.
Why we wear Jeep shirts
An interesting thought crossed my mind during my travels this week. Why do we wear Jeep shirts?
This does not only apply to Jeep shirts, but it also applies to Jeep hats, Jeep sweatshirts and anything else we put on our bodies that has a picture of a Jeep on it or the Jeep name. Why do we wear this stuff? We wear these things for the same reason people wear their “pretty kitty” stuff.
Pretty picture
Your Jeep shirts have great pictures of great Jeeps. Same applies to your Toyota Offroad Racing shirts, your Hummer shirts, or your Bronco shirts. The pictures of the vehicles look cool. It’s really that simple.
Reminds us of our adventures
Our Jeep was with us on many of the great adventures of our life (or it should be). Wearing your Jeep gear (or the shirts from the events you have attended), reminds us of the fun we have had on some long past outing. Remember Camp Jeep 2001? Not sure if you remember the details, but you got the shirt!
Identify with the brand
Every brand has a personality. We all know what venerable brands like Cadillac or Lexus stand for. Likewise, we know what Jeep stands for. Jeep represents Freedom, Rugged, capable, fun, adventurous. The list is long. Personally we want to project that we are those things. WE ARE rugged, adventurous, fun and certainly capable.
Wear your Jeep stuff in good health. When you do think about getting Jeep stuff, we hope you think of California Jeep Authority.
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October 15th, 2011 • Written by david grubman.
2011 Offroad Expo
Just got done unloading the truck from the trip to Pomona last week for the 2011 Lucas Oil Offroad Expo. It’s always great to get out of the shop and meet folks in person. We had thousands of people stop by at our booth. I cannot think of a better way to spend the weekend then hanging out with tens of thousands of people who share the same passion for offroading. There were racers, bikers, Jeepers, truckers, desert rats, mud runners and everything in between.
Of course Metal Cloak was there with their awesome bumpers and fenders. Did you see the cover shot they got on Four Wheeler magazine? Offroad vixens had their line of women’s apparel at the show (“Girls Get Dirty Too!”). Nice looking stuff. And we also got to see the launch of the jewelry line from Charlene Bower (Bower motorsports media) entitled “I am not just a girl”. Powerful concept and we are looking forward to seeing how she evolves her clothing and jewelry lines.
Jessi Combs was in the house again this year. Although she did not stop by to talk to us, she did spend some time talking to the Jeepers Jamboree folks across the isle. (always good to see her).
Rick Pewe (Peterson’s 4Wheel & Off-road) stopped by the booth again this year. His wife quickly grabbed up some of the new Jeep sweatshirt designs. We talked about his last years induction into the Offroad Motorsports Hall of Fame. Of course Rick had all kinds of insights to share about the magazine business and it crossing into a true multi-channel experience. Nice guy.
We got to talk to Rikki Rockett (drummer from the band Poison). He was there signing autographs with the Jeep that Poison Spyder Customs built for him. He is an offroader. He even donated a set of drums to benefit BlueRibbon Coalition, Fast-aid and Wounded Warrior Project. Very nice guy.
We sold the heck out of the super siphon hoses. A very handy tool for any kind of offroading or camping that you want to do. Rikki even bought one.
The 2012 Jeep Classics calendar was also a huge hit. We should have ordered more. These are going to sell out fast this year. I wonder if we will have any left for Christmas!
We did a drawing for a Jeep Gift Basket and the winner was Bill Hammond from Bullhead City, Arizona. Bill has got a couple of Jeeps (‘87 CJ and ’88 Wrangler). He is a transplant from California to Arizona where he wheels with Bullhead 4 Wheelers from Bullhead City, AZ. Hope you can put the stuff to good use!
Thanks to everyone who stopped by. Be safe. See you next year.
Tags: blueribbon, desert offroading, Land Use, mud, offroad expo, pomona, sand
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